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What To Do After BF/CM...
Avoid the slump

The Juice

Hey it’s Dylan from Citrus Sun Creative.
Most brands go through a slow patch after Black Friday and have to limp through December into the new year.
Here’s the strategy we use to avoid that…
Key Takeaways:
Focus on the holiday season
Position your product as the perfect gift
Lean heavy into the season with your designs
Calendar Example:

Campaign Examples:

That’s all for this one! Remind your customers about shipping urgency, position yourself as the perfect gift for others but also for themselves. Designs need to be on point, getting customers in the Christmas spirit.
I’m giving away free email account audits to e-commerce brands above $40k/mo. If you want to find out how to maximise your revenue with email marketing, book a call here.
Cheers,
Dylan